Music is the greatest creation of mankind, creativity in a pure and undiluted form. For many people, music plays a vital role in their daily lives acting as a way of expressing our feelings and emotions. Not only is listening to music relatively inexpensive, it is almost always available and is a quick acting solution to many of life’s problems. However, when organising a musical concert it can quickly become a stressful problem in itself, as demonstrated by the recent failed Fyre Festival.
Planning musical concerts can be an exciting process – the music, the weather and the people – but they is also a lot of hard work for the person who is planning and organising the event. However, with some detailed research, forethought and attention to detail, anyone can pull it off.
While, setting a budget and getting one or two musicians for the concert are some of the biggest considerations, there are also other important factors that people sometimes overlook. Here are some tips to help you put together a great show.
Know your audience – The first step to organising a successful musical concert is to really understand what kind of audience will attend it. Just because you are booking a great musician and selling tickets doesn’t mean people are going to buy them. You need to know your audience, what are their needs and challenges? What can they afford? How far can they travel? Knowing your audience well can help put together a successful concert.
Find a band or musician – You can invite big musicians or bands to your concert, but be aware of the budget. They may charge a lot so what you can do is get one or two big musicians and put together an electric mix of unsigned, local talent and up-coming bands. Find out which bands have the most fan following and then decide according to your budget. The goal of a musical event is to make it a success and also keep the expenses low.
Choose the venue – The venue you choose can dramatically change the atmosphere of the evening. Whether it is an outdoor or indoor concert, the venue needs to be within your budget and accommodate all your logistic needs. Some points you should keep in mind while selecting a venue are the location, services and amenities as well as the available parking, layout, accessibility and acoustics. Take your time to find the right venue, as it is crucial aspect to any successful event.
Get licenses and permits – Permits and licenses will be required to host a musical concert in certain places such as parks and community houses, so make sure you have proper licenses. As soon as the venue is decided you should apply for permits as it may take time for approval. Documentation takes up a lot of time so a commercial property lawyer can solve this problem. For inexperienced organisers, hiring a property lawyer in Melbourne can make the process of applying for the licence smooth and save time, so that you can look into other aspects of organising the concert. Property lawyers have expertise in handling such matters and also will get the licence approved as early as possible.
Find sponsors – Concerts are the perfect venue for companies to engage with their audience and represent their brand. You will need to contact such companies and organisations that will potentially be interested in sponsoring your event. Some might buy space in your concert program booklet, others will have an annual budget allocated for such type of events. Ask them if they would like to sponsor your program or book advance tickets to the concert.
The above-mentioned tips will help you out in organising a successful and memorable musical concert.